February 2012
1 post
Ten (Awesome) Things to Do at SXSW 2012
Via Scoop.it - SXSW Ten Things to Do at SXSW…. Via edelmandigital.com
January 2012
1 post
The Most-Shared 2012 Super Bowl Ad Teasers So Far... →
With the Super Bowl less than two weeks away, advertisers are following one of two plays: Remain completely mum about what they’re going to do, or attempt to maximize that $3.5 million ad spend with teaser videos on YouTube. Actually, there’s a third option as well: Run a contest with consumer…
December 2011
2 posts
8 Amazing Emerging Technologies From 2011 →
Big-ticket product launches like the Galaxy Nexus and Kindle Fire got gobs of attention this year. But between the marquee product unveilings there were even better stories — telltale hints of what kind of tech might be in products five, 10 or 15 years out.
2 tags
Klout, Kred, Peer Index: The Year of Online...
If 2011 will be remembered for the irruption of Google+ onto the social media center stage, it could also be rightly defined as the year when online influence measuring came of age. Klout and its close competitors Kred and Peer Index have been busy rewriting the rules of the game at a speedy pace, and – despite their more or less obvious imperfections – there is no way back with respect to...
October 2011
1 post
Made in America - The United States of Design
There’s a resurgence occurring in goods made and designed in the US - a comeback long overdue. Fast Company’s excellent “Made in America” series curates stories on the people helping to bring manufacturing and design back to the forefront in America.Fast Company has created a special section to cover American Design:The United States of Design 2011 | Fast CompanyFrom GM to...
September 2011
4 posts
Data Frame - Visualizing the Major Players in the...
Web 2.0 Map Adds Cities of Data (But One of Facebook’s Skyscrapers Just Got Taller!)The term “Web 2.0” isn’t often used these days, but it signifies the era of the Web in which social, read/write technologies came to the fore. Google was the golden child in Web 2.0, whereas Facebook is the equivalent today in the ‘Social Media’ era.The Web 2.0 Summit Map - The...
Interest in Social Influence Continues to Grow
“ Empire Avenue, a stock market for influence, continues to gain interest from brands.EmisareJune 15, 2011
Infographic Of The Day: America's 50 Most...
Via Scoop.it - Influentials Show original
Influence and the Ninja Long View | Christopher S....
Via Scoop.it - Influentials If there’s one thing the jonin (heads of ninja families) had in spades, it was the long view, the perspective that spanned more than just now or the next… Show original
July 2011
2 posts
Why influence on Google+ is more than a popularity...
Via Scoop.it - Influentials Google+ is a different kind of social network, and trying to calculate whether or not you’re a big deal on Google+ is more complicated than a simple headcount of followers. Show original
1 tag
June 2011
3 posts
Brand Reversions: Swapping Logos Advertises A...
Via Scoop.it - Inspired Creativity Brand Reversions is an ongoing project by Graham Smith in which he takes a well-known brand and swaps its logo with one from another brand; quite often a competitor. Show original
To See How We See – Cortexica Vision Systems...
Via Scoop.it - Connecting the World This really is the stuff of Sci-Fi movies: Build a computer program that can see as the human eye does. Based on the principles of the human visual cortex, Cortexica Vision Systems claims to have done just that. Show original
Infographic Of The Day: 15 Facts About The...
Via Scoop.it - Connecting the World 2015. Sounds far away, doesn’t it? But it’s not, and we already live with a little taste of what that future will be like. How so, you ask? Show original
May 2011
3 posts
frog design: Smart Brands In The Connected Age -...
Via Scoop.it - Connecting the World The internet of things with its unprecedented level of connectivity does not only catalyze the rise of “social” but also the rise of “smart.” And smart means complex. Show original
YouTube - TEDtalksDirector's Channel
Via Scoop.it - Always in BETA http://www.ted.com TEDTalks shares the best ideas from the TED Conference with the world, for free: trusted voices and convention-breaking mavericks, icons and geniuses, all giving the talk of their lives in 18 minutes. Show original
» 10 fantastic social media campaign videos you...
Via Scoop.it - Inspired Creativity We watch thousands of videos every month to try and get the amazing content that we share with you and I wanted to share 10 of the best social media campaign videos that we’ve spotted … Show original
April 2011
6 posts
Direct Marketing Trends Report 2010 http://bit.ly/dRQspA
8 tags
Direct Marketing Trends Report 2010
The findings are consistent with the past and pretty much as expected, except for the stat on catalogs, which seems really odd.Amplify’d from www.gianfagnamarketing.com
New Benchmarks for Direct Marketing Response Rates: How Do Yours Compare?
2010 Response Rates and Cost per Response: Key FindingsSince DMA created the trends report in 2003, direct marketing has expanded far...
Information Designers as Navigators http://amplify.com/u/bym3d
5 tags
Information Designers as Navigators
Amplify’d from www.nytimes.comvisualization of a sales departmentWhen the Data Struts Its Stuff
IN an uncharted world of boundless data, information designers are our new navigators.
They are computer scientists, statisticians, graphic designers, producers and cartographers who map entire oceans of data and turn them into innovative visual displays, like rich graphs and charts,...
Cool Facebook tip on reaching “Likers” http://amplify.com/u/byfm1
5 tags
Cool Facebook tip on reaching "Likers"
Amplify’d from www.mediapost.com2. Send Messages to Likers A little-known fact is that when you put a Facebook button on your website, you can send a message to your Likers through the button admin tool. While this feature has been around for a few months, most marketers may not realize its implications. On the other hand, many users may not understand it either. Basically, it allows you to...
February 2011
5 posts
YouTube - Steven Johnson: Where good ideas come...
Steven Johnsonvia youtube.com Great presentation from Steve Johnson (TEDTalks) Posted via email from emisare’s posterous | Comment »
It is the structure of social networks that shapes...
New York Times today examines the interesting question of Why Some Twitter Posts Catch On, and Some Don’t, starting from the fact that frivolous hashtags such as #worstpickuplines get far more attention than commentary on current affairs such as ‘Mubarak’, and going on to look at a range of research on influence. The article quotes research which implies what I and a handful of others have been...
HOW TO: Develop Ideas That Will Disrupt Your...
Luke Williams, a fellow at frog design and adjunct professor at NYU Stern, is a leading consultant on innovation and the author of DISRUPT: Think the Unthinkable to Spark Transformation in Your Business. For more disruptive thinking tips visit: disruptive-thinking.com.
In 2003, Jonah Staw was having dinner with some friends in a trendy restaurant in San Francisco when the discussion turned to...
2 tags
In Pursuit of the Perfect Brainstorm
Which was pretty much what happened. “We’re in our third month,” said one of the men, Clynton Taylor, “so we’re at about the halfway point.” This was a project room at Jump Associates, a company with 50 employees that comes up with ideas to solve what it calls “highly ambiguous problems.” Exactly what problem was being solved in the room, and which client asked Jump to solve it, the...
The Creative Process | Scoop.it
via scoop.it Posted via email from emisare’s posterous | Comment »
September 2010
1 post
Hiring: Web Developer
Emisare is a relationship branding firm based in Greensboro, NC. We are currently looking to source web development on a freelance/contract to full time basis. o Required Skills: Proficient HTML and CSS with a min. of 2 years experience Agency experience or experience working with graphic designers closely matching web output to the original design Basic knowledge of Adobe CS o...
April 2010
3 posts
Foursquare vs. Gowalla - Location-based Warfare
Interesting post on Mashable - it appears Foursquare is pulling ahead of Gowalla in the check-in war:
Foursquare vs. Gowalla: Who’s Winning the Geolocation War? [INFOGRAPHIC]
Being first to market or having the best service doesn’t always guarantee a win (see Twitter), as the masses will ultimately decide. With that in mind, it’s hard to see (IMO) how Foursquare can compete long term...
High Point Market, Spring 2010, Day 2
See and download the full gallery on posterous Posted via web from emisare’s posterous | Comment »
High Point Market, Spring 2010
Posted via web from emisare’s posterous | Comment »
March 2010
3 posts
The Demise of Location-based Social Networks?
Forget Foursquare: Why Location Marketing Is New Point-of-Purchase Advertising Age - Digital http://j.mp/brGuPS Good article, but think they’re missing the boat re: the demise of Foursquare and Gowalla. While other location aware sites/services will become more pervasive, the Gowallas and Foursquares have existing (albeit new) eco-systems and mini cultures, which provide value to their users....
Our 2010 Portfolio, Hot Off the Press
A lot of blood, sweat and tears went into putting this together, but oh it feels good to finally have it completed. Now, we can get started on the updates. Posted via web from emisare’s posterous | Comment »
February 2010
12 posts
Emisare Group Photo After The Addy's
Click here to download: ATT00001.c (0 KB) Posted via email from emisare’s posterous | Comment »
We Took Home a Gold and Silver
2 entries, 2 winners - not a bad night. Sent from my iPhone Posted via email from emisare’s posterous | Comment »
The Presentation
Posted via web from emisare’s posterous | Comment »
Save the Addy's, Keith Kealer & Emily Henderson
Download now or watch on posterous IMG_0036.mov (1703 KB) Posted via web from emisare’s posterous | Comment »
Part of the Emisare Crew
Note the world’s youngest creative director seated mid-table ;-) Click here to download: ATT00001.c (0 KB) Posted via email from emisare’s posterous | Comment »
The Emisare crew
Dinner at the #AAFTriad Addy’s Posted via email from emisare’s posterous | Comment »
Save the Addy's, Tom Saitta
Download now or watch on posterous IMG_0021.mov (2552 KB) Posted via web from emisare’s posterous | Comment »
Emily Henderson Supporting the Cause
Posted via web from emisare’s posterous | Comment »
Night at the Addy'
Posted via web from emisare’s posterous | Comment »
AAF Triad Addy Awards Tonight - We'll be Posting...
The 2010 AAF Triad Addy Awards Gala takes place tonight starting at 6pm at the Embassy Suites Hotel (guess they couldn’t afford the ballroom at HoJo’s). We’ll be posting updates all night long on posterous and Twitter, using the hashtag AAFTriad. Posted via web from emisare’s posterous | Comment »
Our 2010 Portfolio, Hot Off the Press
A lot of blood, sweat and tears in putting this together, but oh it feels good to have finally have it completed. Now, we can get started on the updates. http://files.me.com/emisare/ltfu6v Posted via web from emisare’s posterous | Comment »
Screen Grab
Posted via web from emisare’s posterous | Comment »
October 2009
2 posts
A Platform for Life
A Platform for Life How a holistic social media campaign can keep a brand alive Sept 14, 2009 -By Bob Greenberg Why would someone read a newspaper filled with “aged” news when real-time news is available from any number of credible online sites? That’s the clever point The Daily Show made this summer in an on-site interview with editors of The New York Times. The piece...
8 tags
The Innovation Contradiction: Innovation...
Innovation management is another trend that’s gaining a lot of momentum, but there comes a point, IMO, where these “innovation management/idea collaboration-generation” consumer-facing implementations become saturated. Copycats, mass producers/generic solution providers perpetuate the concept to the point of contradiction. Consumers will tire of this as they all begin to blend...
September 2009
1 post
